WILSON SPORTING GOODS:

CSR TERRITORY DEVELOPMENT

CREATIVE/ART DIRECTION & DECK DESIGN

Client of School

CCO: Max Lenderman

CSO: Jim Moscou

Sr. Strategy: Jenny Max

Creative Director/Design: Mason Witzel

Over the span of two years, our strategy team collected and analyzed research from the Wilson internal teams to build out an authentic CSR direction that would appeal to their audience.

Together, we built and designed a deck that synthesized our findings and presented an exciting new CSR territory: Wilson Win.